1st Place, Advertising Layout
2023-24, Division 1-4, News Design, Info Graphics and Art
By Lexi Tuley
Knight Life
Loy Norrix HS
ND-02. Advertising Layout
A single advertisement for which students have created the artwork or photography, written heads and copy, and done the layout. Professionally created logos may be used. Ads should be attractive, informative and give all essential information. This entry is a single advertisement, not a page of advertisements.
Judging Criteria
- Copy provides desired information
- Copy appropriate; concise, specific, and fast moving
- Copy attempts to motivate the reader
- Illustrations/photos clear
- Parts of the ad assembled to give interesting appearance (balance)
- Gaze motion or eye movement arranged properly
- Distinctive: simplicity, action, emphasis, color, photography
- Standing details attractively arranged (trademark, name, address)