1st Place, Headline Writing
2021-22, Division 1, Yearbook Verbal
By Gabriele Voi, Alexis Sharplin, Natalia Madero & Staff
Esprit de Corps
Eisenhower HS
KICK SOME GRASS: JV mens soccer closes out the season undefeated after only playing half their games
CALL-AR THEM ADOGABLE: Students enjoy dressing up their dogs in different outfits
HOME TEAM ADVANTAGE: Starting in virtual learning and switching back brings along multiple good and bad advantages, which changes how students learn
Y-06. Headline Writing
For each entry, submit a set of three primary/secondary headline combinations
Judging Criteria
- Clever/imaginative, engages the reader
- Draws reader into copy
- Contents of headline establishes visual/verbal connection between photos and copy
- The primary and secondary headlines work together to clarify the content of the spread
- Primary headline is short and grabs the reader’s attention
- Secondary headline is sentence-like and summarizes the story
- Adheres to rules of good journalism including: avoiding label headlines, freedom from editorial comment, careful editing and proofreading to eliminate mechanical errors, correct use of grammar
- Design reinforces the visual aspects of the book and reflects modern type treatment
- Do not submit single deck (one line) headlines