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Gone Viral

Feature Presentation - Individual Spread, Yearbook, Yearbook Visual-Verbal / November 30, 2021 by Jason Laplow

By Staff Executive
Henry Ford II HS

1st Place
Division 3, Yearbook Visual and Verbal

Y-26. Feature Presentation

An unusual feature spread from any section or multiple spreads designed as a unit to explore a topic; typically non-traditional coverage (i.e., NOT homecoming, a sport or other annual activity typically covered every year in the book). Mini-mags, special sections and special supplements may be entered in this category. Subject selection, writing, photography and design will be considered. Submit up to 5 PDFs or image files of the page(s). FOR SPREADS (a spread is two facing pages), if possible save your entry as a spread, creating a single horizontal page out of two vertical pages. Otherwise, the judges may not see both pages of your spread together and will not get the full impact of your design. Contiguous pages should be submitted in a single PDF file.

JUDGING CRITERIA

Writing

  • Copy has engaging angle, solid lead and meaningful student quotes that enrich story and reflect effective interviewing
  • Captions begin with strong lead and contain at least two sentences that answer all reader’s questions and clearly identifies all people
  • Copy and captions show evidence of adequate research
  • Clever, engaging primary/secondary headline combination draws reader into the story and establishes visual/verbal connection between photos and copy
  • The primary/secondary headline combination clarifies the content of the spread
  • Primary headline is short and grabs the reader’s attention
  • Secondary headline is sentence-like and summarizes the story 

Adheres to rules of good journalism including:

  • use of active voice
  • freedom from editorial comment
  • careful editing and proofreading
  • correct use of grammar
  • *For more details, see complete criteria for categories 1, 8, 9 and 10

Design

  • Designed as a visual unit; arrangement of photos, headline, copy, captions and white space invite reader onto pages and show careful planning
  • Special treatments are used sparingly and effectively
  • Graphics and typography enhance readability and attractiveness of design
  • Primary/secondary headline combination has contemporary design 
  • While designs may be innovative, they adhere to journalistic standards

Photography

  • Photos have strong storytelling content and are effectively cropped
  • Photos are technically strong and show evidence of composition rules
  • Attracts, holds reader’s attention; posed photos are avoided
  • Avoids distracting back/foreground

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