By Staff
Echo
Grand Blanc HS
1st Place
Division 1, Yearbook
Feature Presentation
JUDGING CRITERIA
WRITING
■ Copy has engaging angle, solid lead and meaningful student
quotes that enrich story and reflect effective interviewing
■ Captions begin with strong lead and contain at least two sen-
tences that answer all reader’s questions and clearly identifies all
people
■ Copy and captions show evidence of adequate research
■ Clever, engaging headline that draws reader into story and estab-
lishes visual/verbal connection
■ Adheres to rules of good journalism including:
■ use of active voice
■ freedom from editorial comment
■ careful editing and proofreading
■ correct use of grammar
■ *For more detail, see complete criteria for categories 1, 8, 9 and 10
DESIGN
■ Designed as a visual unit; arrangement of photos, headline, copy,
captions and white space invite reader onto pages and show care-
ful planning
■ Special treatments are used sparingly and effectively
■ Graphics and typography enhance readability and attractiveness
of design
■ Headline has contemporary design and establishes visual/verbal
connection
■ While designs may be innovative, they adhere to journalistic
standards
PHOTOGRAPHY
■ Photos have strong story-telling content and are effectively
cropped
■ Photos are technically strong and show evidence of composition
rules